Process
How we work
One conversation, one written proposal, and a fee you see in full before you sign anything. A process designed so you always know what’s happening, what it costs, and why.
Clarity before commitment.
Every engagement starts with a strategy call. Not a pitch — a conversation. We talk through what you’re trying to do, explain your options honestly, and figure out together whether working with us makes sense. Sometimes the honest answer is that it doesn’t — that you should wait, or that you don’t need us. We’ll say so.
Then we put it in writing. There’s no one-size-fits-all here: your goals and situation shape the scope, and the scope shapes the fee. The Engagement Proposal is one page — the exact deliverables you’ll receive, the exact fee, and one sentence explaining why it’s the fee. It arrives before any agency agreement — so the decision you make is an informed one, on your timeline, with the full picture in hand.
No other team in our market works this way. We think it’s the only honest way to start a relationship this consequential.
Strategy call
Free, twenty minutes, no pitch. We ask about your situation; you ask us anything. Worst case, you leave with better questions to ask whoever you hire.
The Engagement Proposal
Your exact scope, your exact fee, one sentence on why it's the fee — in writing, before you sign anything. The number in the proposal is the number.
The work, in writing
Custom market analysis, weekly seller reports, offer strategy reports — you see what we're doing because we hand it to you, every week, on paper.
Close & beyond
The transaction closes; the relationship doesn't. And every proposal includes a fire-us-anytime clause — we'd rather earn the engagement every week than hold you to a signature.
How we price
Every fee we quote comes from the same written rubric, applied before your strategy call — never improvised during it. The rule we hold ourselves to: price the engagement, never the client. The fee reflects the work — not your budget, and not how hard you might negotiate.
Here’s what moves the number, so you can roughly predict your own before we ever talk:
Transaction complexity
New construction contracts, HOA-heavy properties, unusual title situations, and major-repair negotiations take more of our time and judgment than a straightforward resale. The fee reflects that.
Price point
Higher-stakes transactions carry more diligence, more negotiation surface, and more ways to lose money. The fee scales with the work — up to a point, and no further.
Scope
Selling and buying together, or a narrower engagement than full representation — what you actually need us to do is the biggest driver of the number.
Timeline
A compressed timeline concentrates the same work into fewer weeks.
Repeat & referral clients
If we've worked together before, or someone we've served sent you, the fee reflects that too.
And one thing that never moves it
Who you are. Two clients with the same engagement get the same number. If we couldn’t read our rubric aloud on a podcast and have it survive, we’d change the rubric.
What the fee buys
Analysis in writing, not assurances in passing. Every client gets custom work product — the interactive market analysis with days-on-market predictions, weekly showing reports for sellers, offer strategy reports for buyers, and financial tools built to tell you the truth even when the truth is don’t.
And it buys judgment: the calls we make when the inspection turns up a problem, the HOA reserves look thin, or the right move is to walk away. That’s the part no checklist captures — and the part our case studies document, dollar by dollar.
See the work →Need less than full representation?
Every engagement is scoped to what you actually need — including narrower engagements for experienced clients who want expert judgment at specific moments rather than end-to-end representation. Offer strategy. Inspection response. Contract review.
Tell us what you want to handle yourself; the proposal is scoped and priced to exactly what remains. And if what you really want is to run the whole purchase on your own, we’ll point you to DIY Homebuyer Academy — we built it for exactly that.
Fair questions
Before you sign anything. After the strategy call, you receive a written Engagement Proposal with your exact scope, your exact fee, and one sentence explaining why it's the fee. If you never sign, you never owe us anything — and you still leave with the proposal.
Because there's no one-size-fits-all fee — there's no one-size-fits-all engagement. Your goals and situation shape the scope, and the scope shapes the number; a published price list would mean pretending every client needs the same thing. Every engagement is priced from the same written rubric, applied before your strategy call, and every proposal explains its own number. The transparency that matters is the one you get: the exact figure, in writing, before any commitment.
No — the number in the proposal is the number, computed from the same rubric we apply to everyone. What's flexible is scope. If the proposal is more service than you need, we adjust what we do, and the fee follows the work.
We offer narrower engagements for experienced clients who want expert judgment at specific moments — offer strategy, inspection response, contract review — rather than end-to-end representation. Tell us on the strategy call what you want to handle yourself; the proposal will be scoped and priced to exactly what remains.
Every Engagement Proposal includes a fire-us-anytime clause. If we're not delivering, you can leave. We'd rather earn the engagement every week than hold you to a signature.
Start with the call.
Twenty minutes, free, no pressure. You’ll leave with a written Engagement Proposal — exact scope, exact fee — and zero obligation.